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The Human Factor

About This Section
WSU psychologist Joe Keebler examines a range of issues in psychology that impact the way that we interact with technology, memory, and each other. From disasters to statistics to the design of everyday items, The Human Factor explains it all.

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    Throughout history snake oil salesmen have tried and succeeded at duping people with pseudo scientific nonsense:Phrenology, which used the shape and…
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    flickr Creative Commons
    The Fundamental Attribution Error is a concept derived from the field of social psychology. We are all guilty for committing this error.As an example, try…